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Apple Unveils iPhone 4 with Video Calling, Faster Rollout, and iAds at WWDC

by jingji18

San Francisco, CA – Apple CEO Steve Jobs took the stage at the Worldwide Developers Conference (WWDC) on Monday to introduce the iPhone 4, featuring FaceTime video calling, a rapid global rollout, and a new mobile advertising platform called iAds.

Key Announcements

  • iPhone 4 Launch: Priced at $199 (16GB) and $299 (32GB), the device will be available in five countries on June 24, expanding to 88 countries by September—Apple’s fastest rollout ever. AT&T will offer upgrade eligibility to customers whose contracts expire.
  • FaceTime: Apple’s new wi-fi-only video calling feature allows seamless conversations between iPhone 4 users. Jobs called it a “dream come true,” referencing the futuristic Jetsons cartoon.
  • iAds: Apple’s mobile ad platform has already secured $60 million in commitments from major brands like Nissan, Disney, and Chanel. Developers keep 60% of ad revenue.
  • iOS 4: Free upgrades arrive for iPhone 3G/3GS users, though not all features will be supported.

App Store & Enterprise Growth

The App Store now hosts 225,000 apps, with 95% approved within a week.

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iPad sales hit 2 million in 59 days, with 8,500 native iPad apps downloaded 35 million times.

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Jobs’ Return in Strong Form

Despite past health concerns, Jobs appeared energetic, joking with the crowd and handling a minor demo glitch smoothly.
The event closed with Jobs thanking Apple’s engineering team for their 18-month effort on the iPhone 4.

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