Evaluating and positioning websites based on search engine algorithms to achieve higher placement in search results, enhancing visibility and attracting more visitors.
According to sources familiar with the matter, French private equity firm InfraVia Capital Partners is exploring the possibility of selling Swiss data center operator Green. The potential divestment, on which…
Following the recent antitrust ruling that found Google in violation of antitrust laws, the Justice Department is now deliberating on a range of potential remedies to address the tech giant’s…
Forethought, a leading provider of human-centered generative AI for customer support, has announced a substantial surge in its net new Annual Recurring Revenue (ARR) per quarter, marking a remarkable 400%…
In response to a judge’s ruling that Google violated antitrust laws, the U.S. Justice Department is reportedly deliberating on compelling parent company Alphabet to divest at least one of its…
Vrtly, a prominent Point-of-Care (POC) advertising platform specializing in Medical Aesthetics, has unveiled its latest offering, the Vrtly Ad Manager. This cutting-edge tool is designed to empower brands within the…
Sigma, the leading data analytics solution tailored for cloud-scale operations, has announced the appointment of René Bonvanie, a veteran in technology operations and seasoned marketing expert, to its esteemed Board…
Instagram is set to implement ‘views’ as its primary metric across all media formats, including reels, live broadcasts, photos, carousels, and stories. This update aims to provide a unified measurement…
Alphabet’s (GOOGL) Google and Meta Platforms (META) allegedly engaged in a “secret deal” to target Instagram advertisements at teenagers on YouTube, according to a report. Alleged Marketing Scheme The report…
The U.K.’s Competition and Markets Authority (CMA) has launched a formal investigation into Amazon’s (AMZN) artificial intelligence (AI) partnership with Anthropic. This move places the CMA among a growing number…
Google has introduced a new feature that automatically picks profile pictures to display in Local Services Ads (LSA) based on their potential to drive more engagement. The tech giant hopes…
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